Ethnic-based cultural differences: study of Lithuania’s Russian minority

Collection:
Mokslo publikacijos / Scientific publications
Document Type:
Straipsnis / Article
Language:
Anglų kalba / English
Title:
Ethnic-based cultural differences: study of Lithuania’s Russian minority
In the Journal:
Cultural management: science and education [CMSE]. 2021, vol. 5, iss. 2, p. 9-22
Keywords:
LT
Etninės religinės grupės / Ethnic religious groups; Etninės mažumos / Ethnic minorities.
Summary / Abstract:

ENCultural orientation is conceptualized as a moderator variable of behavior. People of different ethnic groups possess cultural orientations different from those of the majority. Assuming cultural homogeneity across all people of a given nation-state may lead to neglecting the potentially multi-layered nature of national cultural values. Cultural differences offer guidelines to equip oneself better in personal communication (Yi 2021). This study examines the cultural value orientations of Lithuania‘s Russian diaspora who in 2011 made up of 5,8 national average. The research question was concerned with characteristics of value orientations with respect to four dimensions of Hofstede‘s cultural value orientation. A total of 193 respondents of the target group completed the adopted Yoo, Donthu, and Lenartowicz‘s (2011) questionnaire CVSCALE. The study has explored ethnicbased intra-country cultural differences and similarities providing a greater understanding of the societal differences in values orientations. [From the publication]

DOI:
10.30819/cmse.5-2.01
ISSN:
2512-6962
Related Publications:
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https://www.lituanistika.lt/content/97967
Updated:
2022-10-12 13:51:22
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