Perceived employment experience as an antecedent of affective commitment in employer branding

Collection:
Mokslo publikacijos / Scientific publications
Document Type:
Knygų dalys / Parts of the books
Language:
Anglų kalba / English
Title:
Perceived employment experience as an antecedent of affective commitment in employer branding
Authors:
In the Book:
EuroMed 2016: 9th annual EuroMed academy of business (EMAB) conference: Innovation, entrepreneurship and digital ecosystems, Warsaw, September 14-16, 2016: conference readings book proceedings. P. 184-200.. Bradford: EuroMed Press, 2016
Subject Category:
LT
Aukštasis mokslas. Studijos / Higher education. Study; Užimtumas / Employment.
Summary / Abstract:

ENIn this paper affective commitment as an outcome of positive employment experience (EE) and healthy employer brand is examined. The analysis reported here applies quantitative survey of 1105 employees of Lithuanian higher education institutions (HEIs) utilizing Organizational Attractiveness Extraction Scale (OAES), comprising 67 items, and measuring EE dimensions, i.e. Organizational Culture, Fairness & Trust, Teamwork, Academic Environment, Strategic Management, Job Satisfaction, Supervisor Relationship, Compensation and Benefits, Training & Development, Work-Life Balance, and Working Conditions. Affective commitment was found as a consequence of all 11 EE attributes if tested separately, but observing the combined influence of OAES dimensions, only five were found to be predictors, namely Job Satisfaction, Training and Development, Teamwork, Compensation and Benefits and Strategic Management, but Strategic Management was found to have a negative effect. Affective commitment prediction equation was produced based on EE inputs.

Subject:
Vadyba / Management
Permalink:
https://www.lituanistika.lt/content/79256
Updated:
2026-02-25 13:38:07
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