The Concept of creativity and innovativeness assessment in business organizations

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Collection:
Mokslo publikacijos / Scientific publications
Document Type:
Žurnalų straipsniai / Journal articles
Language:
Anglų kalba / English
Title:
The Concept of creativity and innovativeness assessment in business organizations
Authors:
Mačerinskienė, Irena
In the Journal:
Economics and business, 2013, 24, 85-93
Summary / Abstract:

ENThe article analyses creativity and innovativeness in organisations of service business in Lithuania. Relation between creativity and innovativeness is given, and concepts of creativity and innovativeness, as well as the main research models, are presented. Statistical data and questionnaire survey data analyses are used for the research of the factors of creativity and innovativeness in Lithuania. Research results have shown that more than half of the organisations of the service sector in Lithuania are assessed as not creative; also factors that stimulate creativity are not sufficient for the development of creativity. It is necessary to create a work environment favourable for innovations that would help reveal and develop the creativity of human capital.

DOI:
10.7250/eb.2013.010
ISSN:
2256-0386; 2256-0394
Subject:
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Kūrybingumo fenomenas kaip kompleksinio reiškinio evoliucija. Logos (Vilnius) 2010, 63, 201-212.
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https://www.lituanistika.lt/content/78952
Updated:
2026-03-25 15:48:46
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