Collection:
Mokslo publikacijos / Scientific publications
Document Type:
Knyga / Book
Language:
Anglų kalba / English
Title:
Rural transformation through servitization: a qualitative structure approach
Publication Data:
Cham : Palgrave Macmillan, 2024.
Contents:
1. Introduction: Do Only Manufacturers Are Potential Drivers of Servitization? / Dalia Vidickienė; References — Part 1. Theory of Qualitative Structure: 2. Theory of Qualitative Structure as a Conceptual Framework for Understanding Servitization / Dalia Vidickienė: 2.1 Perception of Quality as a Barrier to an Interdisciplinary Approach in Organization and Management Sciences; 2.2 Origin of the Qualitative Structure Approach; 2.3 Components of Qualitative Structure; 2.4 Dynamics of Qualitative Structure as an Evolutionary Pathway; 2.5 Qualitative Structure of the Producers and Their Evolution; References — Part 2. Servitization of Farming: 3. State of the Art in Servitization Research / Rita Lankauskienė: 3.1 Communities of Scholars in Servitization Research; 3.2 Paradoxes of Servitization; 3.3 Digitalization and Territorial Servitization; References; 4. Innovative Business Model ‘Product Plus Service’ as Paradigm Innovation in Farming / Dalia Vidickienė; References; 5. Case Studies of Farming Servitization with Different Motivations / Rita Lankauskienė, Rasa Melnikienė, Vitalija Simonaitytė, Živilė Gedminaitė-Raudonė, and Dalia Vidickienė: 5.1 Farmstead ‘Sun Circle Camping’ Case Study: Servitization as a Way to Overcome Barriers of Extensive Growth Strategy; 5.2 ‘Moon Farm’ Case Study: Servitization as a Way to Overcome Barriers to Intensification Strategy; 5.3 ‘Milišiūnai Sheep Farm’ Case Study: Servitization as a Way to Overcome Barriers to Specialization Strategy; 5.4 ‘Provansalis’ Manor and Farm Case Study: Servitization as a Way to Overcome Barriers to Diversification Strategy; 5.5 ‘Šironija’ Case Study: Servitization as a Way to Overcome Barriers of Collaboration Strategy; 5.6 ‘Fallow Deer Farm’ Case Study: Servitization as a Way to Overcome Barriers to Innovation Strategy; 5.7 Comparative Analysis of Incentives for Farming Servitization; References;6. Framework of Product-Driven Business Model Transformation Based on the Theory of Qualitative Structure / Dalia Vidickienė; References — Part 3. Territorial Servitization of Rural Regions: 7. Territorial Servitization as a Challenge to Reorganizing the Rural Development of the Industrial Era / Dalia Vidickienė; References; 8. Specifics of Collaboration in the Service Economy: Orientation to Multisided Platform-Based Networking / Dalia Vidickienė: 8.1 The Increasing Role of Collaboration in the Service Economy; 8.2 Competition Replaced by the Pursuit of Symbiosis Between Participants of the Business Ecosystem; 8.3 Institutionalized Collaboration Replaced by Network Relations; 8.4 The Collaboration Between Actors with Similar Interests Is Shifting to Multiactor Partnerships; 8.5 Market Economy Replaced by the Platform Economy; References; 9. Case Studies of Rural Regions Servitization-Oriented Collaborative Networks Building / Živilė Gedminaitė-Raudonė, Vitalija Simonaitytė, Rasa Melnikienė, Rita Lankauskienė, and Dalia Vidickienė: 9.1 A Case Study of the ‘Cool Ūkis’ Network; 9.2 A Case Study of the ‘Viva Sol’ Network; 9.3 A Case Study of the ‘Salty Winds’ Network; 9.4 A Case Study of the ‘Rural Tourism’ Network; 9.5 A Case Study of the ‘Milk Road’ Network; 9.6 A Case Study of the ‘Natural Agriculture’ Network; 9.7 Characteristics of Rural Development Networks Contributing to the Development of Territorial Servitization in Rural Areas; References; 10. Framework of Networking Strategies Based on the Qualitative Structure Approach / Dalia Vidickienė; References — Part 4. Summary of Key Findings: Discussion and Conclusions / Dalia Vidickienė; References — Index.
Summary / Abstract:
ENRural development paradigms after the Second World War depended on a set of assumptions relevant to the mass-scale industrialization of the agricultural sector. However, most of these assumptions are now invalid and we need strategies for redesigning the industrial economic system to co-create value according to the rules of post-industrial society. To grasp better what drives today's rural development, this book conducts an analysis of qualitative changes in economic and social life caused by a major innovation model inherent to post-industrial society – servitization. The book aims to contribute to the scarce literature on the role of servitization in farming and rural development. It offers a conceptual and empirical understanding of the ways of servitization in agriculture and rural development, examined through the prism of an evolutionary approach based on the theory of qualitative structure. The method of qualitative structure explains why and how a switch from product-oriented business logic to service-oriented business logic happens and helps to find many new insights useful for improving farm management and socio-economic development of rural regions. It combines a systematic and evolutionary analysis of literature on servitization and agricultural production strategies with case studies of farming and territorial servitization projects implemented in Lithuania. It will be of great interest to researchers and students in the field of rural development studies, servitization and business model innovation. Keywords: rural development; paradigm innovations; collaboration networks; farming; business model.
DOI:
10.1007/978-3-031-47186-5
ISBN:
9783031471858; 9783031471865
Permalink:
https://www.lituanistika.lt/content/108317
Updated:
2024-06-05 22:53:02
